There Is A New Content Playbook, And It Starts With Video
As you think about and start to plan your content strategy for the rest of the year, you have to think video first. We’ve been teasing this since the middle of last year, when we all were put out of our offices and forced to work from home.
The pandemic has accelerated the need for video to be the lead in your content strategy. At the same time, new technologies have enabled video to be produced quickly and easily with a low investment level.