Running a Value Proposition Exercise in Your Library

In this webinar, M.J. D’Elia explains how libraries can prototype and test value propositions and build better strategic alignment with their users and institutions. Topics covered include selecting customer segments, building customer profiles, mapping products and services to customer segments, articulating multiple value proposition statements, and testing statements with customers.

This webinar aired May 19, 2016.

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tomas

LEAN LEADERSHIP CONSULTANT at TOP WEBINARS EVENT
Online enterprenuer.
Lean leadership consultant.

tomas

Online enterprenuer. Lean leadership consultant.

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